The importance of keyword research for market research

The importance of keyword research for market research

When starting a business or developing a new product, a business needs to do market research. So how can keyword research help that?
Organic Traffic Increased 679% In 12 Months Thanks To An Insightful SEO Strategy

Organic Traffic Increased 679% In 12 Months Thanks To An Insightful...

With an insightful SEO strategy, IMP and a client in the dietary supplement industry increased the website's organic traffic by 679% in 12 months. Search...
Why do businesses need to research SEO keywords?

Why do businesses need to research SEO keywords?

Keyword research is an indispensable step for businesses to determine a strategy to optimise the user experience on their website. Read the article below to explore.
Basic Keyword Research Checklist

Basic Keyword Research Checklist

Businesses need to research keywords first when starting SEO. Explore the process below.

Why Can’t AI Fully Replace SEO Yet?

There's a saying in the world of SEO that "content is king", and Google's algorithms prioritize high-quality content to improve search rankings.  With the emergence...
Increase monthly organic traffic from 6,000 to 100,000 sessions in 2 years

Increase monthly organic traffic from 6,000 to 100,000 sessions in 2...

1. Context Our client K is a tourism company based in Taiwan. Their business service is customized tourism packages in Asian countries. K's target customers...

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