159% Increase in Lead Generation in Four Months with Google Ads

IMP successfully helped our client achieve an impressive 159% increase in lead generation through Google Ads. Our strategy has driven more qualified leads and...
Reduce Advertising Costs by Over 15% With Attribution Model Adjustments

Reduce Advertising Costs by Over 15% With Attribution Model Adjustments

By changing the time window in the Facebook Attribution Model, IMP has helped a beauty industry client reduce their advertising budget by 15.55%. An Overview...

THE CONVERSION RATE REACHED 30% WHEN ADVERTISING ON INSTAGRAM

Following IMP's five best practices when implementing Instagram Ads in the US market, a client saw a dramatic increase in their conversion rate – up to 30%.

Increasing 1.5% rentention rate after the Black Friday month

By offering a month-long discount and gift promotion, IMP’s client implemented a strategy to increase the customer retention rate to 1.5%.
achieving multi purpose objectives

Achieving multi-purpose objectives on Mother’s Day without discounting

Using Email Marketing as the primary channel in Mother's Day campaign, IMP supported one client reach over $120.000 in revenue without discounting.

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