Top popular types of sales promotions for ecommerce businesses
In e-commerce, promotions and discounts play a crucial role in fostering revenue growth. Here are the most common types you can use for your store.
Obtaining 5x ROAS by optimizing Pinterest ads for E-commerce
Using Pinterest to reach many potential customers, IMP helped LLBA Professional - an eyelash extensions manufacturer and supplier - increase their revenue sustainably. With...
Women’s day campaign brought $2 million in revenue
On International Women’s Day (08/03), the world celebrates all women - their strengths, accomplishments and potential. Worldwide brands offer various promotions to customers during...
Flash Sale brought more than USD40,000 in revenue
A Flash Sale is a discount or promotion offered for a limited time that many businesses choose to implement during end-of-season sales. Thanks to...
Revenue increased more than 400% with Revamped Promotion Flow for new...
By revamping new customer promotions for the first orders, a client of IMP increased their revenue by 400%. Here is the detail of how...
Segmentation in Email Marketing: Benefits and Implementation
Segmentation is one of the practical methods in email marketing that every business needs to implement. Along with the benefits of sending the right...
Doubling Instagram Direct Messaging Conversations Started Rate by optimizing ads
By properly optimizing Instagram ads, IMP helped a Custom T-shirt Manufacturer drive 2.0x more messaging conversation started rates and reduce cost per conversion by...
Email Marketing Automation: Definitions, Benefits, and Implementation
Email automation helps brands reach the right audience with relevant messages at the right time to build long-term customer relationships and increase revenue.
What is...
Thank You Email brought $200,000 in Revenue, 2.4% of Order Rate
The Thank You Email is an effective marketing tool that e-commerce companies should not ignore. By adopting an insightful thank-you email script, IMP helped...
Order Rate from Browse Abandonment Email reached 6%
Email browse abandonment (a reminder of searched products) is one of the automated emails that attract customers to the website and increase the purchasing...
